global business strategy
MasterCard Small Business Presents Strategy-Planning Podcasts-
MasterCard interviews small business owners and experts on a variety of small business strategy topics to inform, inspire and educate America's small businesses.
- Use the Right Business Structure to Reduce Liability
Listen now to Kurt Carlson, an attorney from Wheaton, Ill.-based Stock, Carlson, Flynn & McGrath LLC, as he offers up advice on liability and business structure. - Trade Show Planning for Small Business Owners
Listen now to Stephen Schuldenfrei, president of the Trade Show Exhibitors Association based in Chicago, as he explains the different benefits of being a trade show attendee or exhibitor. - Disaster-proof Your Business
Listen now to Dr. Maurice A. Ramirez, president and founder of High Alert LLC, in Kissimmee, Fla., as he talks about how to prepare and respond to internal and external disasters. - Small Business Advantages
Listen now to Peter Shankman, CEO of the Geek Factory, a public relations and marketing firm based in N.Y., as he discusses why companies choose his firm over larger competitors. - Small Business Around the World
Listen Now to Bruno Perreault, Group Head, Global Small Business and Midsize Enterprises, MasterCard Worldwide, as he discusses the findings of a worldwide survey of 4,000 small business owners or managers with Karen E. Klein of BusinessWeek – Smart Answers-Listen Now to Bruno Perreault, Group Head, Global Small Business and Midsize Enterprises, MasterCard Worldwide, as he discusses the findings of a worldwide survey of 4,000 small business owners or managers with Karen E. Klein of BusinessWeek – Smart Answers - Make Seasonality Work for Your Business
Listen now to Hattie Bryant, producer of Small Business School the series on PBS, as she talks about how some of America’s most successful small businesses transform slow-periods into new opportunities.- - Integrate Competitive Analysis into Your Business
Author and business owner Andy Birol offers advice on using ongoing competitive analysis to stay one step ahead of the competition.-Author and business owner Andy Birol offers advice on using ongoing competitive analysis to stay one step ahead of the competition. - Going Green
Listen now to Rouzbeh Aminpour, CEO of Innovation-by-Design based in Tustin, Calif., as he explains how to create an environmentally friendly business.