handbook of business strategy
New Book List - BE130 (BA INTERNATIONAL BUSINESS WITH A MODERN LANGUAGE)
List of the newest books available in the Library for course code BE130
- Global shift : mapping the changing contours of the world economy
Dicken, Peter
New York : Guilford Press, c2007.
338.88 DIC - Phone rage.
[London] : Channel 4, 2008.
658.812 PHO
DVD (60 min.) : sd., col. - Risky business : corruption, fraud, terrorism and other threats to global business
Poole-Robb, Stuart.,Bailey, Alan.
London ; Sterling, VA. : Kogan Page, 2003.
658.049 POO - Operations management
Heizer, Jay H.,Render, Barry.
Upper Saddle River, NJ : Pearson Education Inc., 2008.
658.5 HEI - Global logistics and supply chain management
Mangan, John, 1968-,Lalwani, Chandra.,Butcher, Tim.
Chichester : John Wiley, c2008.
658.5 MAN - E-commerce : business, technology, society
Laudon, Kenneth C., 1944-,Traver, Carol Guercio
Harlow : Prentice Hall, 2008.
658.84 LAU - The Puma story : the remarkable turnaround of an endangered species into one of the world's hottest sportlifestyle brands
Peters, Rolf-Herbert.
London : Cyan Communications, 2007.
658.8 PET - The money changers.
[London] : BBC2, 1998.
337.142 MON
3 DVDs (3 x 50 min.) : sd., col. - The money programme. EMU : how Germany and Ireland may fare.
London : BBC2, 1998.
337.142 MON
DVD (30 min) : sd,. col. - Marketing essentials in hospitality and tourism : Foundations and practices
Shoemaker, Stowe.,Lewis, Robert C., 1930-
Harlow : Prentice Hall, 2007.
658.8 SHO - Excellence in supply chain management : how to understand and improve supply chains
Emmett, Stuart.
Cambridge : Cambridge Academic, c2008.
658.5 EMM - Marketing the e-Business.
Harris, Lisa, 1968-,Dennis, Charles
London : Routledge, 2008.
658.802 HAR - Managing quality
Dale, B. G.,Wiele, Anthony van der.,Iwaarden, Jos van.
Oxford : Blackwell, 2007.
658.562 MAN - Business and its environment
Baron, David P.
Upper Saddle River, N.J. : Pearson Education, 2006.
658.408 BAR - Managing green issues
Curtin, Tom
Basingstoke : Palgrave Macmillan, 2007.
658.408 CUR - Corporate governance and international business : strategy, performance and institutional change
Academy of International Business. UK Chapter. Conference. (34th : 2007 : King's College London),Strange, Roger.,Jackson, Gregory, 1948-.
Basingstoke : New York : Palgrave Macmillan, 2008.
658.049 ACA - How to prepare a business plan
Blackwell, Edward.,Sunday Times of London (Firm).,Institute of Directors
London : Kogan Page, 2008.
658.4012 BLA - When cultures collide : leading across cultures
Lewis, Richard D.
London : Nicholas Brealey Publishing, 2006
658.049 LEW - Strategic market management
Aaker, David A.
Hoboken, NJ : John Wiley & Sons, 2008.
658.8 AAK - European integration : methods and economic analysis
Pelkmans, Jacques.
Harlow : Financial Times Prentice Hall, 2006.
337.142 PEL - The European Union : economics and policies
El-Agraa, A. M.
Cambridge : Cambridge University Press, 2007.
337.142 EUR - Marketing
Baines, Paul, 1973-,Fill, Chris.,Page, Kelly, 1974-
Oxford : Oxford University Press, 2008.
658.8 BAI - Contemporary issues in business ethics
Vilcox, Mary W.,Mohan, Thomas O.
New York : Nova Science, c2007.
658.408 CON - International business : the challenge of global competition
Ball, Donald,Ball, Donald A.
New York : McGraw-Hill/Irwin, 2008.
338.88 BAL - The economics of European integration
Baldwin, Richard E.,Wyplosz, Charles
London : McGraw-Hill, c2006.
337.142 BAL - Innovation management and new product development
Trott, Paul.
Harlow : Financial Times Prentice Hall, 2008.
658.575 TRO - Retail management : a strategic approach
Berman, Barry.,Evans, Joel R.
Upper Saddle River, N.J. ; Harlow : Pearson/Prentice Hall, c2007.
658.87 BER - Global marketing management
Kotabe, Masaaki.,Helsen, Kristiaan
Hoboken, NJ : John Wiley & Sons, 2008.
658.848 KOT - Strategic management in action
Coulter, Mary K.
Upper Saddle River, NJ : Pearson Education, Inc., 2008.
658.4012 COU - Marketing research
Aaker, David A.,Kumar, V,Day, George S.
Chichester : John Wiley, c2007.
658.83 AAK - Super premium : extraordinary premium for promoting your brand.
[Hong Kong?] : AllRightsReserved, 2007.
658.82 SUP - Introduction to operations and supply chain management
Bozarth, Cecil C.,Handfield, Robert B.
Upper Saddle River, NJ : Pearson/Prentice Hall, 2008.
658.5 BOZ - Retail supply chain management
Ayers, James B.,Odegaard, Mary Ann.
New York ; London : Auerbach, c2008.
658.870068 AYE - Supply chain risk management : minimizing disruptions in global sourcing
Handfield, Robert B.,McCormack, Kevin
New York ; London : Auerbach, c2008.
658.5 SUP - Fast strategy : how strategic agility will help you stay ahead of the game
Doz, Yves L.,Kosonen, Mikko.
Harlow : Wharton School, 2008.
658.4012 DOZ - Flexible product development : building agility for changing markets
Smith, Preston G., 1941-
San Francisco, Calif. : Chichester : Jossey-Bass ; John Wiley [distributor], c2007.
658.575 SMI - Management : concepts & practices
Hannagan, Tim.
Harlow : Financial Times Prentice Hall, 2008.
658.4012 HAN - Sustaining growth and performance in East Asia : the role of small and medium sized enterprises
Harvie, Charles, 1954-,Lee, Boon-Chye
Cheltenham : Edward Elgar, c2005.
338.642095 SUS - The IDM marketing guide : best practice in direct, data and digital marketing.
Institute of Direct Marketing
Teddington : Institute of Direct Marketing, c2006.
658.8 IDM - Operational excellence : using lean six sigma to translate customer value through global supply chains
Martin, James W. 1952-
New York ; London : Auerbach, c2008.
658.562 MAR - Exploring corporate strategy : text & cases
Johnson, Gerry,Scholes, Kevan,Whittington, Richard.
Harlow : Pearson Education Limited, 2008.
658.401 JOH - Global business today
Hill, Charles W. L.
New York ; London : McGraw-Hill Irwin, c2008.
658.049 HIL - Logistics and supply chain integration
Sadler, Ian
Los Angeles ; London : SAGE, 2007.
658.5 SAD - Competitive supply chains : a value-based management perspective
Yьcesan, Enve